What we Do
Attitude Changing Media Projects
In a continuation of the success of our first two viral video projects – “50 Mums” and “Three Lions World Cup Song” – which have amassed views in the hundreds of millions, featured on national television and were newsworthy in over 30 countries, we strive to continue to develop similar initiatives going forward. The common link with these projects is that they seek to engage a mainstream audience in a way that challenges and shifts their negative perceptions of individuals with Down syndrome.
Positive Stories for New Parents
A particular group in need of a balanced perspective on life with Down syndrome today are those who have recently received a diagnosis for their child – pre or post-natally. Medical professionals often provide their information in the form of medical statistics and “risks” which only presents the “cons” of life with a child with Down syndrome. Yet over 93 percent of families report being happier for having the condition in their lives. The “pros” are much more difficult to capture as a bunch of bullet points. We seek to capture them for new parents in the form of parent stories that they can read, enjoy and be inspired to understand the positive experience that life with Down syndrome can be.
Learning Disability Inclusion Talks for Organisations
We have presented our positive, inspiring and informative message to groups from a range of organisations to help them to understand what the reality of Down syndrome is in current day and how it can benefit them or their organisation. We have presented to conferences for medical professionals, local authority employers and more to accelerate their understanding up to present day.
Blogs and Articles for Print and online Media
We are all parents of children with Down syndrome who together can have a voice to influence mainstream opinion. We often do this by publishing written articles via popular blog sites and the national press. All of our pieces are also published on this website.
We can provide speakers to be advocates for the Down syndrome community for debates or discussions on television or radio in relation to life with Down syndrome from a parent’s perspective.
The #WCAT Story
It all started with a little video, created for World Down Syndrome Day 2018, that took social media by storm. The video was called 50 Mums | 50 Kids | 1 Extra Chromosome. It became one of the most popular not-for-profit viral videos of all time, racking up in excess of 500 million views to date and popularised the hashtag: #WouldntChangeAThing. It made such a positive impact on modernising mainstream perceptions of the condition that a bunch of people involved in that initial project decided to set up this organisation to continue the mission. It has now grown to include a multi-skilled, passionate group of people from all over the world. We are trying to achieve a world where negative perceptions of Down syndrome are a thing of the past. We do this by creating and promoting projects designed to directly challenge negative perceptions. Our projects are designed to be uplifting, emotive and positive; offering insights into how enjoyable life for all those associated with the condition can be. Our intent is to leave those who view our work feeling challenged and changed making them more willing to accept those with Down syndrome and to consider them as valid members of society, as schoolmates, as work colleagues or as employees.
WHO WE ARE
The #WCAT Advocate Army
Julie Fisher When I look at my beautiful 16 year old boy today, I wonder why I was so full of worry before he was born. I had surrounded myself with an amazing group of Mums that supported me and showed me the way so well. They guided me and shared their journeys with me Read more about He’s My Son, He Is Darcy[…]
Kassie Filer On 3rd November 2017 Carlson literally flew into this world, a really quick labour with my partner and mum at my side. My partner asked my mum to do the honours of cutting his cord. It was perfect…until they handed me my son and I instantly knew something wasn’t right. I felt panic Read more about He is our Rainbow of Uniqueness[…]
Lisa Carr I don’t think I’m alone as a mum with a child who is unique when I say that some of my most challenging thoughts and questions are how will he form meaningful friendships that will arm him like they have done me in life? Not token friendships but real real friendships. We work, Read more about Luke: Exploring the world with open eyes[…]
Nicola Houghton On Saturday 2nd April 2022, I had to keep a massive secret. Jessica had been nominated to receive a very exciting award and appear on prime time Saturday night telly. Oh, and she met Ant and Dec too! Jessica is a very exceptional young lady. Despite having significant health issues from the day Read more about Jessica meets Ant and Dec[…]
At the expo for her fourth Austin Half Marathon in February 2020, Kayleigh wanted to register for a full marathon the next year to honor her grandmother. At that time, she had completed 7 half marathons and wanted to do the full. I am not going to lie, the thought scared me. 26.2 miles is Read more about Kayleigh’s Journey to a Marathon[…]
Today we publish the final of our WDSD 2022 series of blogs written by our members about what inclusion means to them. Hazel Toal writes about her experiences with her daughter, Emily. Thank you so much to everyone who has shared their experiences this month. I must confess from the outset that my idea of Read more about Inclusion for my girl[…]
Today we continue our WDSD 2022 series of blogs written by our members about what inclusion means to them. Julie Fisher writes about her experiences with her son, Darcy. You can watch Julie’s recent Ted talk about Inclusion here Inclusion is a very broad topic, and many have different ideas of what it means to Read more about Inclusion: Give people a chance and watch them shine[…]
March 21st marks World Down Syndrome Day, the theme for 2022 is ‘Inclusion Means’. Today, we ask some of our members what inclusion means to them. ‘Since having River my thoughts on inclusion have changed a lot, in fact if I’m honest I don’t think I ever thought about it too much at all. Yes, Read more about What does inclusion mean to us?[…]
March 21st marks World Down Syndrome Day, the theme for 2022 is ‘Inclusion Means’. Over the next couple of weeks we will publish a series of blogs written by our members about what inclusion means to them. Mum Lorraine Edwards tells us about her son Cameron’s participation in a local musical theatre group. Everyone has their Read more about Inclusion: Youth Music Theatre[…]
March 21st marks World Down Syndrome Day, the theme for 2022 is ‘Inclusion Means’. Over the next couple of weeks we will publish a series of blogs written by our members about what inclusion means to them. Today’s blog is written by Pippa’s mum, Samm Gee. When you have a child with a disability, inclusion Read more about The Difference Inclusion Can Make[…]